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Friday, March 19, 2010

Is advertising all glitter and little truth?

Favour

  • The stars prmoting the product most of the time dont take its responsibility moreover they not even use the product.
  • Advertisers have to depict what the customers like, enjoy keeping in mind the clients requirements.
  • As the products increase and so the ads, glitter is a way to ensure brand recall, a very important factor for the advertising firms.
  • Most of the time compnies over showcase there product qualities which is not fair.
  • There are lot of examples like a person eat a chewgum and become so cool that girls start following him or take example of a famous perfume where if guys use that perfume girls start running behind them all these are totally fake.
  • Advertising is a business and not charity. Companies hire advertisers for their promoting their products and it is not vice versa.

Against

  • Advertising firms carry responsibility of providing customers with unbiased information about products.
  • In order to have a healthy bottom line the ad firms cannot shun their responsibility towards the society.
  • Ad firms have to develop the ethical content into their processes to ensure fair deals.
  • There are advertisement available which show the notice that it is medically proven or they are having proof.

Conclusion


  • Advertiements are somewhat made to attract the costomers and some time they might only glitter but some times they are also true

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